This article will show you how to obtain the Google Analytics code that we need to insert into your site. This process is to add your Organization’s Google Analytics to your website. Analytics provided with your website will already be set up and configured for your site as part of the implementation process.

Important Note

• Please contact your Client Success Manager for pricing information. 

Instructions

1. Navigate to the Google Marketing Platform
2. Click Sign In to Analytics if you have an existing account or click Start For Free if you want a new account 
   
3. Select Admin
   
   
4. Select Tracking Info
   
   
5. Click Tracking Code to view the script
   
   
   • Note: We do not need the Tracking ID number, but we need the script that is in the Website Tracking > Global Site Tag box.
     • Example:
       (functions(i,s,o,g,r,a,m){i['GoogleAnalyticsObject']=r;i[r]=i[r]||function(){(i[r].q=i[r].q||[]).push(arguments)},i[r].I=1*new Date();a=s.createElement(o),m=s.getElementsByTagName(o)[0];a.async=1;a.src=g;m.parentNode.insertBefore(a,m)})(window,document,'script','//www.google-analytics.com/analytics.js',ga');ga('create','UA-00000000-1','auto'); ga('send','pageview');
       
6. If you're wanting to install your tracking solution for an entire site, send the Script to our award-winning Support Team.
   • Note: If you're wanting to track a section of pages, or a specific page only, our article on Page Tags has additional information for adding it to just a specific page or set of pages.